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Price Value
Explore low-price and small-portion offerings designed to drive traffic with cost-conscious customers.
Price Value

THE BUCK STOPS HERE

In your fight to retain and gain customers, the buck ultimately stops with you, but we want you to know you are not alone in your efforts. The Buck Stops Here is a collection of menuing ideas for your dollar menu and merchandising materials designed to help build your business by offering enticing options to price-conscious consumers.

With The Buck Stops Here we help you promote your business by providing you with recipes, menu descriptions, product information, pricing suggestions, and free downloadable merchandising materials—counter cards, menu clips, posters, static clings, and table tents.

For further insight into the state of the economy and the foodservice industry, and for additional strategies and tactics you can employ during these tough economic times, check out our Special Edition Insights & Discovery newsletter, Eye Of The Storm.

CHICKEN PARM BREADSTICKER

Remember, big flavor in a snack-sized offering is a great way to expand value, and this is a great example featuring one breaded breast strip topped with marinara sauce and melted mozzarella cheese tucked into a warm garlic-Parmesan breadstick.

Menu Description:
A crispy breaded chicken strip tucked into a soft, warm garlic-Parmesan breadstick with zesty marinara sauce and melted mozzarella cheese.

Food Cost: $0.54; Recommended Sale Price: $1.49
Recommended price is based on food costs as of 10/15/08. Food costs are based on averages and may vary by region.

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We have provided you high-quality merchandising materials to print quickly and easily using your own resources. Click the link below to download the step-by-step instructions for ease and efficiency.

MERCHANDISING MATERIALS
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Merchandising Materials