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DATE: [Month xx, 20xx]
SUBJECT: [ABC Elementary] Joins Tyson Foods’ Tyson Project A+™ Program
CONTACT: [Tyson Project A+™ Coordinator’s name]; [phone #]


TURN TYSON PRODUCTS INTO BIG BUCKS FOR [ABC ELEMENTARY]!


[City], [State] — If you eat Tyson products, you can help [ABC Elementary School] earn money!
Principal [John Doe] has announced that the school is taking part in a national fund-raising program sponsored by Tyson Foods, Inc. The program is called Tyson Project A+™ , and, according to Principal [Doe], it works like this: "There’s a Tyson Project A+™ label, worth 24¢, on various Tyson products that feature the Tyson Project A+™ logo on the front of the package. Schools earn money from Tyson by collecting and redeeming the labels."


Participating schools can earn up to $12,000 per academic year, and there are no restrictions on how the funds are used. "We can use the money for anything we need — field trips, computer equipment, sports gear, library books — anything!" said Principal [Doe].


"Our Tyson Project A+™ coordinator, [Jane Doe], has set up a collection site at [location], where parents and others in the community can drop off their Tyson Project A+™ redemption labels."


According to Tyson Project A+™ coordinator [Jane Doe], "Our goal this year is to collect a total of [XXXXX] labels so that we can [buy a new computer for our library].


[Doe] went on to urge everyone to participate in the program. "If everyone out in the community clips and saves the Tyson Project A+™ redemption labels, we can make this program a huge success for our school."


For more information on the Tyson Project A+™ program, contact [Jane Doe] at [phone #], or check out the Tyson Project A+™ Web site, http://ProjectAPlus.tyson.com.


Copyright ©2009 Tyson Foods, Inc.